Cattytude is a cat-centered brand that blends love of cats, wild cat conservation, Christian faith, original mascots, and storytelling into purposeful shopping. It offers made-to-order apparel, accessories, home goods, pet products, gifts, and books, with a focus on identity and connection rather than mass retail speed. Based in Saskatchewan, Cattytude is transparent about sourcing and supports wildlife conservation through partner organizations.

Few animals can stop people in their tracks quite like a white lion. There is something almost surreal about seeing one, especially when that pale coat stands out against the golden grasses of Africa. But white lions are much more than a striking colour variation. Their genetics, natural history, and troubled relationship with human exploitation make them one of the most fascinating stories in the world of big cats.

BBig Cat Rescue began in 1992 with the rescue of a single bobcat named Windsong and grew into a leading force for wild cat protection. It helped pass the Big Cat Public Safety Act in 2022, ending private ownership and cub petting of big cats in the U.S. The remaining cats now live at Turpentine Creek Wildlife Refuge while the organization funds global in-situ conservation projects to keep wild cats free in their natural habitats.